Whilst most snowboard companies seem to be cutting their marketing budgets, Horsefeathers seem to increase theirs each year. Check out this recap from their unique jam session “Sneak The Tweak”
A 10 kink rail, which took 10 days of trying and 10 years in the making. Eiki Helgason smashing the boundaries with this beast from Akureyri, Iceland.
Eiki Helgason was busy last season filming for his own personal video project “ísland Born”. The movie is split into 3 parts and first up is the riding and what a way to start as Eiki throws hammers all over his Native Iceland.
Horsefeathers has been in business since 1989 and in recent years the brand has been growing from strength to strength. We wanted to find out more on Horsefeathers long snowboarding heritage, from the early beginnings, up to the present day and plans for the future.
Sage Kotsenburg and Halldor Helgason teamed up and took some time out from competing to produce their own full length movie “Dayumm!” Also featuring cameo appearances from Max Warbington, Teddy Koo, Nils Mindnich, Jesse Paul, Benny Milam, Sven Thorgren, Jake Olson Elm and Eiki Helgason.
Eiki Helgason wasn’t sleeping last year, he was out stacking A-Grade footage for his upcoming release Island Born. This looks to be an unmissable movie from the man that put Icelandic snowboarding on the map.
Winter literally arrives next weekend in Europe and coincidently Horsefeathers have just dropped their new collection for 2016/17. Make sure you are dressed appropriately for the new season.
Since Nike pulled out of snowboarding a few riders have been left without boots and outerwear deals. Ethan Morgan decided to use this opportunity to film his own sponsor me tape. The result is one of the most watchable edits in memory, standout riding in the streets, park and backcountry all with Ethans unique sense of humour.
Don’t Halldor, Ethan and Eiki make snowboarding look easy when they stomp tricks first go? Well thankfully for the rest of our egos, even the best of them slam too and here you can see some of the heaviest slams the crew took whilst filming for NoToBo.
In his first interview since Nike pulled out of Snowboarding, Halldór talks exclusively to Pyramid Mag and doesn’t hold back. In this explosive interview, Halldór talks on Nike’s exit, that Instagram post, national teams with team uniforms, foam pits, a legion of fans, his own brands and much much more.